7 advertising campaigns this season, which attract attention
- Peter’s Copping fresh look at Oscar de la Renta
The first advertising campaign for Oscar de la Renta, Peter Copping was captured by photographer David Sims. As you can see, the new creative director had already shown his talent, and a new advertising campaign this confirmation. Collection soaked elegance and luxury: lush satin dress, high leather gloves and jackets embroidered with shine stones. Playful and bohemian chic collection added cute bows on shoes and little bustier dress. In general, the advertising campaign has turned quiet and a bit mysterious. In dark pink and turquoise background model Carolyn Murphy seems sophisticated and elegant, and the dress is a wine color and black-and-white suit look restrained and solemn.
2.Beginners models for Céline
This season, the fashion house Céline shot the advertising campaign without the star of the fashion industry. But even this did not prevent her to become very successful. At this time, the lens Juergen Teller posed novice models: Carly Lois Agnes Neske, Irina Djuranovic, Lisa Helen Kramer and Sophie Frederick Falbi-Hansen. The campaign is designed in the style of Céline: model on a white background in leather dresses and coats with fur collar, with bulky glasses and silk dresses.
3.Fashion collage Michal Pudelki for Valentino
Successful photographer Michal Pudelkauzhe not the first shoots advertising campaigns for Valentino The lens Pudelki, who himself recently flashed among the new names of the fashion models were beginning Harlet Kuusik, John Nifs, Grace Simmons. The whole campaign resembles a kind of collage, which collects very different-sounding series of photos. Dark colors perfectly emphasizes the graphic dress ornament, terse and laconic monochrome and a fur coat. Well, how Valentino without their traditional dresses strewn with beads, colorful embroidery, guipure coats and leather skirts.
4. Bohemian chic for Etro
Last season, Etro and Mario Testino accused of excessive love for Photoshop, but in a new advertising campaign situation has changed dramatically. This time the brand has invited a super-model Kate Moss. And against the backdrop of autumn Etro-prints it out very bohemian. The multi-colored brocade and fur capes skillfully emphasize the dress from Etro, and high boots and a long jacket looks perfect on Kate Moss.
5. Famous sisters for Balmain
Army Balmain replenished with new models: the brand is now present Jenner sisters, Smolls and Hadid. The campaign Balmain has 6 sisters Kendall and Kylie Jenner and Joan and Eric Smolls, Gigi and Bella Hadid. Olivier Rousteing explains their choice: "The new collection has incorporated all of the key moments in the history of the fashion house Balmain in recent years. Therefore, I wanted to make filming emotions and family relationships, but in the context of fashion. Armando and Fernando, Bella and Gigi, Eric and Joan and Kendall and Kylie have very different stories, but at the same time reflect a new, diverse and open spirit of the new generation of fashion. "A campaign to remove Rust Olivier invited Mario Sorrenti, which has been operating for over two years. The famous sisters looked charmingly with dark makeup and long, shiny dresses. In addition, the recently emerged shots and two brothers, Armando and Fernando Cabral (in the male line of the campaign, respectively).
6. Youth and freshness for Prada
New advertising campaign autumn-winter collection Miuccia Prada took off with the participation of very young heroines. Fitted jackets candy shades, tight trousers and dress silhouette baby doll, decorated with rhinestones and massive bows, epaulettes, and these young girls look amazing. A famous shoes with long socks and colorful decorations in the form of huge flowers add the image of femininity. By tradition, the campaign took off Steven Meisel.
7. Katie Nesher for New Normal Giorgio Armani
Giorgio Armani presented the first line advertising campaign, which was called New Normal. To start work on a collection of designer said in March. "The line will show how a modern woman should look like. It will be re-invented classic - and for the podium, and for everyday life "- he shared with WWD.The result of his work can be estimated now. The author of the survey campaign brand Norwegian photographer Solvay Sundsbo.In the black-and-white photographs the German model of Russian origin Katie Nesher demonstrates dresses from the line New Normal. Strict while feminine suits and coats with ease will evolve into an everyday wardrobe. The new classics from Armani represent elongated pants culottes, leather jackets and tight-fit shoes in men's style.
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